What Startups Can Learn from the Kim Kardashian Marriage

By Michael


It’s everywhere. A real shocker to everyone.

Personally, I’m not happy about it. I feel embarrassed for them. And granted my marriage is not a battle tested, veteran marriage, that’s lasted for 30+ years…it’s lasted longer than 72 days.

We don’t know why it didn’t last but there are lessons to be learned…especially…for the startup entrepreneur.

Marriage in the beginning is great. You’re googly-eyed, you’re in the honeymoon stage, you’re opening gifts (if you didn’t elope like me), the woman is showing off her ring (unless you didn’t have much money like me), and she’s basking in the reality that she’s someone’s wife.

It’s like running any new venture: you’re passionate, you’re gonna change the world, you get a little traction, and in the beginning everything seems awesome.

Then…the inevitable happens: it’s get hard.

It gets boring.

Some days you don’t “feel it.”

You run out of money.

You get tempted to “try something else”…or in the case of marriage…try someone else.

It gets frustrating.

We can look at the Kardashian divorce and say marriage is overrated, doomed to failure, most couples won’t make it, and etc.

Or we could look at a recent couple that was married for 72 years and died one hour apart.

We can look at the staggering statistics of startups that don’t make it, that go bankrupt, that fail…never to return. And say it doesn’t make sense to start a business, go after our dreams, and create our own opportunity. Or we can look at the Foursquare’s,  the Facebook’s, the Groupons…dare I say it…the Apples, the Googles, theMicrosofts, and say “If they can do it…”

So what’s separates the “we almost did” from the “we did it.” One word: persistence.

The refusal to quit NO MATTER WHAT!! The getting up when everything in you wants to stay down. The relentless and foolish drive to keep pushing.

Jesus said it best,

“Keep on asking, and you will be given what you ask for. Keep on looking, and you will find. Keep on knocking, and the door will be opened.” (Matthew 7:7 NLT)

So I guess the choice is ours: We can divorce (and give up) after 72 days like the Kim and her husband…or we can push and keep pushing…like the elderly couple and go on for 72 years.

72 days…or 72 years?

What do you think?

Images by Just Jared and i5prof
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Filed in: Business, Entrepreneurship • Tuesday, November 1st, 2011

Comments

I can't believe you got a sermon out of this lol!

Michael,

I have to question if it was just persistence alone. We really don't know what was going on behind the scenes. I'm not sure if persistence can be applied to any and all analogies.

Unreal!

Good point Sharmaine! Persistence is not an end all be all answer to everything. And we don't know what was going on behind teh scenes. But after 72 days you call it quits. I don't know…maybe the marriage could've been worked on a little bit more.

 

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Christ--He is the Son of God. My Savior, my Identity, and my Destiny. If you don't know Him, you really should.

"It's in Christ that we find out who we are and what we are living for. Long before we first heard of Christ and got our hopes up, He had His eye on us, had designs on us for glorious living, part of the overall purpose He is working out in everything and everyone." (Ephesians 1:11-12 MSG)